INVITATION • UNCOVERED BALI
You are Invited to Join
Bali's Responsible & Sustainable
Heroes on the Global Scene
You are Invited
to Join Bali's Responsible & Sustainable Heroes on the Global Scene
As a forward-thinking business committed to reducing your environmental impact, preserving Bali's essence, and delivering solution-oriented products and services, we are thrilled to invite you to join The Punch 'UNCOVERED BALI' Project.
Supported by a renowned international publisher and key partners, our initiative showcases the sustainable journeys of carefully selected Bali businesses to a global audience through a groundbreaking book, a compelling documentary film, and distinctive communication campaigns.
Participation Deadline July 5, 2024 • Project Participation Package IDR 35,000,000
Participation Deadline July 5, 2024
Project Participation Package IDR 35,000,000
ABOUT THE PROJECT
Preserving Bali’s Essence
& Igniting Transformative Change
Preserving Bali’s Essence
& Igniting Transformative Change
WHY UNCOVERED BALI: IGNITING TRANSFORMATIVE CHANGE
Bali faces significant challenges due to its rapid development, primarily driven by a booming tourism industry. This growth has led to environmental degradation, including water scarcity, pollution, and the loss of natural landscapes, which threatens the island's ecological balance. Additionally, the influx of tourists and rapid urbanization have impacted Bali's cultural heritage and local communities, risking the erosion of its unique traditions and ways of life.
The Uncovered Bali Project serves as a case study, illustrating what can be achieved when a community of responsible, purpose-driven businesses and individuals unites with a shared vision.
HOW: CELEBRATING PURPOSE-DRIVEN BUSINESSES
We go behind the scenes to reveal the true essence of the Island of Gods, reminding people what makes Bali so special and worth preserving. While promoting sustainable practices and collective responsibility, we aim to show the path to a better future for the island.
By highlighting the efforts of purpose-driven businesses and individuals who exemplify how development can harmonize with environmental responsibility and cultural preservation, and by sharing impactful stories, innovative solutions, and real-world examples, Uncovered Bali aims to inspire other businesses, local communities, tourists, and investors to take action. Our goal is to engage everyone in creating a better, sustainable future for Bali, setting a benchmark for responsible tourism worldwide.
PROJECT FEATURES & BENEFITS
A Multi-Faceted
Approach for Global Visibility
To bring this vision to life, The Punch is collaborating with an international publisher, relevant influencers, and key partners, ensuring our message reaches a worldwide audience. These collaborations provide unparalleled visibility for your business on a local and global scale.
By participating in the Uncovered Bali Project, your business will be showcased as a leading example of what can be done, aligning your brand with values such as responsibility, sustainability, resilience, and optimism, resonating with consumers and businesses who prioritize ethical and sustainable choices. Through this association, your business will establish a strong positive presence in the global industry, attracting like-minded partners and customers dedicated to making a positive impact.
PROJECT FEATURES
• A pioneering hardcover book
• An immersive documentary movie
• YouTube series: Beyond the Surface
• Podcast series: Conversations of Impact
• Exclusive communication & events
PROJECT AUDIENCE
• Bali enthusiasts seeking authentic experiences
• Consumers & travellers looking for solutions
• Entrepreneurs / investors searching for collaborations
FORECASTED REACH
• Worldwide book distribution
• Relevant retailers in over 100 Countries
• Over 2,500,000 followers with our project partners
• Post-launch intensive 60-day Google ads
• Local & global PR placements
MARKETING BENEFITS
• Exposure to a local & global consumer audiences
• Alignment with relevant, future-proof businesses
• Inspirational storytelling & quality marketing assets
PARTICIPANT TESTIMONIALS
"Our journey with The Punch
has been transformative, offering us a space to showcase our latest innovations."
“In my experience, the Punch Uncovered Bali Project appears to be one that is interested in honesty. Showing the full picture of inspiring projects, what it means to strive to create beautiful experiences or do great things in Bali. Looking at unique creators and founders that have overcome challenges to build or produce one of a kind results. I recommend others to support initiatives of this nature that aren’t seeking to gloss over the real issues we must all face to create a better Bali in the future. This is no ’click-bait’ venture."
Brandon Van Slyke, Co-Founder of Hideout Bali
"So much of what Terra does in terms of sustainability is behind the scenes: from our zero waste manufacturing to our intensive six-step quality control process. The Punch Project has given us an opportunity to tell the entire story of cradle to delivery of our natural water filters. Their team didn’t just show up and take fantastic photos and video of our factory, they dedicated time with our team, asking questions and documenting every step of our process. Rarely is there a company so professional that we’d trust them to represent us completely through this journey, a journey that is often untold but the backbone of the businesses we run. We’re looking forward to a long-term partnership with the Punch and can’t wait for the Project to come out!"
Christine Manson, Founder of Terra Water Indonesia
“Our Journey with the Punch has been transformative, offering us a platform to showcase our latest innovations. Audrey’s exceptional ability to deeply understand our processes and mission was evident in her clear and concise communication of our story. The invaluable documentation they provided has supported our communications, offering new collaborations and expanding our network. We are grateful to be part of the Punch Community and look forward to shaping a future filled with shared successes amongst a growing conscious business community.”
Sara Howard, Sustainability Manager of Kevala Ceramics
"Punch directory serves as a valuable platform for discovering responsible businesses in Bali. Through insightful interviews, these businesses share their transformation into regenerative brands. It's a commendable effort where local businesses collaborate to improve Bali's tourism scene. Our involvement in this initiative allows us to contribute to a more sustainable approach to business in the region. Punch directory's interviews provide an essential space for businesses to showcase their journeys towards sustainability, inspiring others to follow suit. It's a significant step towards a more responsible and eco-conscious future for Bali's tourism industry, benefitting businesses, the environment, and tourists seeking ethical experiences. We're grateful to play a role in this journey towards a more sustainable Bali."
Amanda Marcella, Sustainability Manager of Potato Head
PROJECT PARTICIPATION PACKAGE
Beyond Exceptional Marketing,
Championing Positive Change
Your participation in the Uncovered Bali Project goes beyond exceptional marketing services; it’s a key contribution for positive change. Our work not only shapes perceptions but also significantly impacts the industry, local communities and government perspectives.
The Uncovered Bali Project offers an unparalleled opportunity for carefully curated sustainable businesses to significantly enhance their visibility and impact within and beyond Bali.
We have designed a complete participation package providing comprehensive promotional tools and platforms to showcase your business’s dedication to environmental responsibility and cultural preservation. It includes in-depth interviews, professional visual assets, and expansive multimedia coverage, positioning your business as a key player in Bali's sustainable future. By accepting our invitation, your business will receive exceptional recognition and influence, ensuring connections with consumers and partners who prioritize ethical practices.
*All our services transform into powerful marketing assets for your business, enhancing your brand's visibility and impact across various channels.
IDR 35,000,000 • INCLUSION
• Complete in-depth video & written interview features
• 35+ Professional, detailed photographs
• 4 print pages in the 'Uncovered Bali' book (worldwide distribution)
• A large feature in the ‘Uncovered Bali’ documentary movie
• 5-10min individual YouTube & Podcast series
• Impactful PR & social media campaigns
• 2 x 90-sec reels shared on our social media channels
• Extensive year-long celebration & communication
• Exclusive celebration at The Punch Gala & Awards 2024
PROJECT • TIMELINE
• July 5, 2024: Closing of business participations
• July - Sept 2024: Final documentations, editing, publishing & pre-launch marketing
• October 2, 2024: Book launch & Documentary premiere at The Punch Gala
• Oct 2024 - Onwards: Worldwide book distribution & full year communication
WHAT TO EXPECT
Following your confirmation, we will gather key information about your business, prepare interview questions, and select a suitable date for your documentation within the next four weeks. This ensures the project runs smoothly and accommodates both your schedule and our timeline.
During the process of documenting your business, our dedicated team will spend 3 to 4 hours on-site to ensure a thorough and professional representation. We will conduct an in-depth interview with your chosen representative to capture the essence and vision of your business. Additionally, we will take high-quality photographs and film exclusive behind-the-scenes footage, highlighting the unique aspects that set your business apart. Our goal is to create a comprehensive and engaging portrayal that showcases your business in the best possible light, providing you with valuable content for your marketing and promotional efforts.