ABOUT THE PUNCH
Celebrating Remarkable
Businesses with Impact
The idea behind The Punch began with a simple observation from founder Audrey Petrelluzzi: the places, brands and projects that stay with us are rarely remembered for what they offer alone. They are remembered for the people behind them, the values they stand for and the choices that define the way they operate.
Born in Bali, The Punch celebrates remarkable businesses, organisations, projects and people that combine excellence with meaningful positive impact.
We believe information alone rarely changes what people choose, but admiration does. When positive impact is associated with the places people love most, others follow. That is our ambition: to make impact the new prestige.
Through a clear method, a growing community, honest storytelling and independent recognition, we discover and support those raising the standard through quality, creativity, integrity and impact, first in Bali, and now around the world. Because together, we can achieve far more than any of us could alone.
'The future belongs to
businesses that combine
exceptional quality with
meaningful impact.'
Audrey PETRELLUZZI
Founder The Punch Community
THE PUNCH METHOD
Everything we do is guided by one framework. The Punch Method looks at every business through two lenses. Excellence is the quality of what it creates: its design, service, originality, reputation and cultural relevance. Impact is the good it brings to the people and places around it, documented across 15 clear commitments in five pillars: Purpose, Upstream, Nature, Circularity and Humanity. A business must show both, because exceptional quality cannot compensate for weak responsibility, and good intentions cannot compensate for a poor experience.
COMMUNITY
Through this lens, we are growing a community. It is a carefully curated network of businesses, organisations, founders and creative voices that began in Bali and is now growing beyond it. Hotels, restaurants, wellness retreats, brands, makers and projects: all different in what they do, but united by the same ambition, to be exceptional at what they create and responsible in how they create it. Alone, each of them inspires. Together, they show what a better way of doing business looks like, and make it impossible to ignore. Every member strengthens the collective, and the collective gives every story more reach and more meaning.
IMPACT STORIES
Every business in our community has a story worth understanding. Storytelling has been at the heart of The Punch since the beginning, because we believe information alone rarely changes what people choose, while a good story can. Through interviews, features, photography and film, we look beyond what a business offers to why it exists, who shapes it and the choices behind it: where its materials come from, how it cares for its land, who it employs and what it gives back. We tell these stories simply and honestly, so that more people can discover them, and more businesses can follow.
RECOGNITION
Beyond the stories we tell, we celebrate those leading the way across the island. Each year, The Punch Awards honour the businesses, organisations, projects and people raising the standard in Bali, those that combine excellence with meaningful positive impact, whether or not they have been featured by The Punch. Nominations are open to the public. The top 3 nominees in each of the 18 categories are selected through The Punch Method, and winners are decided by a combination of public votes and our own assessment. In 2025, more than 30,000 votes were cast. Our ambition is simple: to make positive impact a mark of prestige, so that the businesses people admire most are also the ones doing the most good. The 2026 winners will be revealed on 1 December 2026.
EXPLORE THE PUNCH
Celebrating Remarkable
Businesses with Impact